Page 17 - Trafficinfratech Magazine April 2023 Digital Edition
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ON THE COVER





                  Keeping to absolutes in the     way till we get safer roads. On the
                face of what is relatively a huge   other hand, the change makers are
                population  base,  is  what  makes   optimists who believe in progress
                solutions like the Zero Fatality   achieved –a step at a time.
                Corridor (ZFC) solution germinate,   Such phased progress is what
                and which has made it to the pages   captures the true story of road
                of the Stanford Social Innovation   transport infrastructure in our
                Review, that informs and inspires   country. During 2021, 1,52,586
                leaders of social change.         (37%) road accidents were reported
                                                  in urban areas and 2,59,846 (63%)
                User feedback                     in rural areas. This clearly outlines

                  Views amongst the everyday      an expected curve to improvement   We are a large
                users, pedestrians and the common   beginning with urban roads turning   country, and
                man are as varied as what makes   relatively safer to rural. Further
                the experience of using Indian    higher share of rural areas in total   the importance
                roads and highways so diverse, no   fatalities reveals comparatively   of testing the
                matter the role or use. Most hold   inadequate trauma care facilities in   reflectivity of the
                and assume a monochromatic and    rural areas as compared to urban   signs and markings
                uninformed view that it is a long   areas.  With  advances  in  trauma
                                                  care, it is only a matter of time   regularly and
                                                  before progress in making urban   replacing when
                                                  and rural roads is more conjoined.
                                                                                   it drops below
                                                   Parampreet Singh, Managing
                                                  Director, Avantech Engineering   threshold, cannot
                                                  Consortium Pvt. Ltd., kicked off   be emphasized
                                                  with a balanced view that, “The   enough.”
                                                  users are quite aware of safety and
                                                  the Government has toiled to raise             Parampreet Singh
                                                  awareness, and more is necessary
                                                  to socialize the importance
                                                  of products such as Impact       A Safe System approach ensures
                                                  Attenuators and Truck Mounted    that in the event of a crash, the
                                                  Attenuators. Investments  and    impact energies remain below the
                                                  quality employed in safety solutions   threshold likely to produce either
                                                  need to be seen in perspective of   death or serious injury.
                                                  the lives saved.”
                                                                                     Innovative solutions form a vital
                                                   Avantech with their range       role in such systems. For instance,
                                                  of products covering crash       Anupam Saxena, Executive
                                                  barriers, end terminal and impact   Director, Daoming Reflective
                                                  attenuators, offer their solutions to   Material India Pvt Ltd, said, “We
                                                  contractors all over India.
                                                                                   deploy technology to combine
                                                  A safe system of road            glow with retroreflective products
                                                                                   that breathe a second life to
                                                  traffic safety                   continue support at points of
                                                   The Executive Summary in        complete absence of light sources.
                                                  International Transport Forum’s   This means  our  products  can
                                                  ‘Towards Zero, Ambitious Road    lean right into and serve mining
                                                  Safety Targets and the Safe System   environments, hospitals – basically
                                                  Approach’, best sums up the      any environment that entails
                                                  basic strategy of a safe system.   absence of light sources.”


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